The Lucero Cross deck offers functionality on many terrains. It works perfect for transition, and is ready for some nineties-inspired street action. John Lucero has been in the industry for a long ass time and all he puts out is fire!
Lucero Cross is 10″ X 32.88″ and 100% Black Label. This board can be assembled as 15.5″ wheelbase when you want a little more nimbleness, and 16″ for extra stability in transition! Lucero Cross features double kick design with medium concave and squared tail.
BLACK LABEL CROSS:
- Width: 10″
- Length: 32.88″
- Wheelbase: 15.5″ and 16″
- White dip
- Artwork and shape by John Lucero
- GET MORE BLACK LABEL HERE!
Few people in the world have stayed as true as Black Label Skateboards founder and sole owner, John Lucero. John and Black Label have given so much to skateboarding over the last 30 plus years, so we decided to get a quick run-through of the history of Label from John himself. We’re excited to be able to offer you the latest and greatest from this iconic company.
Black Label Skateboards is a renowned manufacturer of skateboards, wheels, and related products. The company was established in 1988 by John Lucero, an 80's professional skateboarder, artist, current owner, and lifelong skateboarding enthusiast. Over the course of more than 20 years, Black Label has been proud to represent some of the most exceptional skateboarders in the industry. Their roster includes renowned names like John Cardiel, Gino Iannucci, Jason Adams, Matt Hensley, Salman Agah, Wade Speyer, Ragdoll, Duane Peters, Jeff Grosso, Mike Vallely, and many others. This impressive list speaks to the brand's commitment to showcasing top-tier talent. Throughout its history, Black Label has remained dedicated to staying true to its roots and maintaining its authenticity within the skateboarding community.
The brand embodies the ethos of "Never be bought, never be sold," emphasizing its unwavering commitment to its core values and vision in the skateboarding world.
