The Santa Cruz Skateboards Jeff Kendall “End of the World” reissue deck is a stunning revival of an iconic design, blending vintage aesthetics with modern craftsmanship. Featuring spot matte and neon graphics on a full-dip white base, this deck stays true to its original roots while incorporating a sleek 2025 laser-etched decktop logo for added flair. Constructed from 7-ply North American Maple and pressed individually using epoxy, it offers exceptional strength, responsiveness, and a long-lasting pop. Its consistent concave and kick make it perfect for skaters seeking reliability and performance.
This reissue boasts the legendary Cruz Missile II concave, a standout innovation from the 1980s, known for its aggressive, multi-dimensional side-to-side concave, tail kick, and forward-set rocker. The concave is designed to provide a comfortable, locked-in feel, ensuring stability and control whether you’re cruising through the streets, hitting transitions, or shredding on an old-school or shaped deck.
SANTA CRUZ KENDALL EOTW REISSUE:
- Width: 10″ Length: 29.7″
- 15″ Wheelbase
- White Full Dip
- Laser Etched Top Logo
Santa Cruz Skateboards, nestled in the skateboarder's paradise of Santa Cruz, California, burst onto the scene in 1973. Picture this: Richard Novak, Doug Haut, and Jay Shuirman, probably sporting some epic '70s hairdos, get together and say, "Hey, let's start NHS Inc. and shake up the skate world."
With over four decades of skateboarding smarts (that's like, 280 in dog years of skate knowledge), Santa Cruz isn't just a brand; it's a skateboarding legend. Thanks to the mind-blowing graphics from the artist extraordinaire Jim Phillips, their decks are more iconic than a rock star's guitar.
And let's talk about NHS's brand family – it's like the Avengers of skateboarding gear. They distribute the who's who of skate brands: Santa Cruz Skateboards (obviously), Creature Skates for the monster in you, Independent Truck Co. (the backbone of your board), Bronson Speed Co. (because who doesn't like speed?)!
