


The John and Jeff “FOREVER” deck by Black Label is a must-have for skateboard enthusiasts and collectors alike. This special edition deck features a custom 12XU shape and measures 10″ x 31.25″ with an adjustable double-drilled wheelbase of 14.5″ or 15″, offering versatile options for different riding styles. Made from 7-ply hard maple, it ensures durability and performance. The deck comes in a stylish grey dip and is signed by John Lucero, adding significant collectible value. As a commemorative piece for the Skateboarding Hall of Fame, it celebrates the legacy of John and Jeff.
Black Label, founded by 1980s pro skater, artist, and lifelong skateboarder John Lucero in 1988, has a rich history of supporting some of the best skateboarders, including John Cardiel, Gino Iannucci, Jason Adams, Matt Hensley, Salman Agah, Wade Speyer, Ragdoll, Duane Peters, Jeff Grosso, and Mike Vallely. Known for staying true to its core values with the motto “Never be bought, never be sold,” Black Label continues to be a significant presence in the skateboarding world. This John and Jeff “FOREVER” deck embodies the authentic spirit of skateboarding and the enduring legacy of Black Label.
BLACK LABEL JEFF AND JOHN FOREVER:
- W: 10″ L: 31.25″
- WB: 14.5″-15″
- Autographed by John Lucero
- Grey DipÂ
- 12XU Shape












Black Label Skateboards is a renowned manufacturer of skateboards, wheels, and related products. The company was established in 1988 by John Lucero, an 80's professional skateboarder, artist, current owner, and lifelong skateboarding enthusiast. Over the course of more than 20 years, Black Label has been proud to represent some of the most exceptional skateboarders in the industry. Their roster includes renowned names like John Cardiel, Gino Iannucci, Jason Adams, Matt Hensley, Salman Agah, Wade Speyer, Ragdoll, Duane Peters, Jeff Grosso, Mike Vallely, and many others. This impressive list speaks to the brand's commitment to showcasing top-tier talent. Throughout its history, Black Label has remained dedicated to staying true to its roots and maintaining its authenticity within the skateboarding community.
The brand embodies the ethos of "Never be bought, never be sold," emphasizing its unwavering commitment to its core values and vision in the skateboarding world.


